MBA France Trip
May 2002
I took a
three-week trip to France with my MBA class to study the marketing practices
of several French companies. Since everyone went with digital cameras,
I came away with over a thousand pictures! I've tried to narrow them
down, but there are still too many. I've highlighted in
red a few of my favorites
below.
We stayed in the
dormitory of a small university in Southeast France in a town called Pau.
From there, we took bus rides to the Pyrenees mountains, San Sebastian
Spain, the medieval walled village of Carcassonne, Toulouse, and Lourdes.
While touring, we visited many businesses, which gave us great insights into
their marketing strategies. We enjoyed 4-hour multi-course lunches in
some fantastic setting. My favorite was on the balcony overlooking the
river. To close out the trip, we flew back to Paris for our final
weekend.